Fundamental task of public relations professionals is to manage image and reputation of their clients. Positive image and reputation of individuals and organizations play a vital role to initiate, develop and maintain any kind of relationship that essential for achieving individual, organizational and societal goals. In order to build a positive image and reputation, public relations professionals adhere socially responsible ethical action and communication programs that produce mutually satisfactory outcomes for both organization and its publics and society as a whole.
When students finish Public Relations Programme they will be qualified on Public Relations.
Students can work at lots of different categories that graduated the programme.
- To develop consciousness for public interest and social responsibility, respect for professional ethics; - To teach basic knowledge about the theories and models of communication (interpersonal, group, organizational and mass) in general and public relations, advertising and journalism fields in particular; so that student understand, evaluate and solve sectorial problems of these fields; - To teach how to use written, audio-visual communication formats used in public relations, advertising and journalism; to produce various message content for media; to design and layout various publications and web; to be able to plan and execute various communication campaigns; - To prepare students for further academic work (master and doctoral) in the fields of communication, public relations and advertising.
In PR programme; Mid Term, homework, projects and final Exam are applied.
Students - Complete 120 credits - Totay Averaged Credits must be at last 2:00 - Two internships each of them must be 30 days - Complete Turkish & History courses.